The Genuity website contained a large amount of content that needed to be reorganized, and the site needed overall functionality improvements.
The site had no dealer locator, and excessive use of Flash was a drag on site speed. Modern user experience standards – such as customer review integration – were missing from the site.
BoxCrush removed a significant amount of Flash from the site and created a dynamic new content slider. The development team built a dealer locator and custom Sitefinity modules to give the client complete control of the content. Testimonial integration with Google Maps improved the overall trustworthiness of the site for users.