BoxCrush BoxCrush

Metabo HPT

Sitefinity Development & Design

Metabo HPT

Overview

Metabo HPT needed a modern, user-friendly website with multilanguage functionality and optimizations for SEO, search filters, navigation, and site speed.

Quick Facts

  • Updated design
  • Updated Sitefinity CMS
  • Multilanguage functionality
  • Updated and search-optimized page content
  • Implemented technical optimizations 
  • Mobile-friendly
Tags :
  • B2B
  • Design
  • Development
  • Digital Marketing
  • Manufacturing
  • Sitefinity CMS

BACKGROUND

Metabo HPT (formerly Hitachi Power Tools) is a global retailer of light and durable power tools for construction and home improvement. Their existing web design and content needed a refresh, and they also wanted to see improvement in site speed, traffic, and SEO.

CHALLENGE

On the front end, they needed a modern, mobile-responsive redesign and updated content platform to easily guide users through the navigation process in multiple languages.

On the back end, they needed content optimized for search engines, functionality that would process queries quickly, and optimizations to increase page speed.

SOLUTION

BoxCrush started by making some technical improvements to the existing website to increase site speed. Meanwhile, the BoxCrush design team worked with Metabo HPT leadership to create "wireframe" mockups of the new web design. BoxCrush migrated the Metabo HPT website to the newest version of Sitefinity CMS and search-optimized its main pages with refreshed content, page titles, and meta descriptions. 

Additionally, BoxCrush built functionality for the website to display multiple languages, allowing users to view the site in English and Canadian French and to differentiate content by country. 

Take a look at what we were able to do for Metabo HPT.