How How BoxCrush Brought an Industrial Company Into the Digital Age
Industrial Valve, an Alabama-based valve dealer, service provider, and warehouser established in 1975, grew its business over the years, adding a location in Tennessee and Louisiana. Despite its strong customer portfolio, leadership recognized that the company would need a new website to remain competitive in its niche industry. First, BoxCrush needed to correct several issues that were negatively affecting Industrial Valve’s marketing effectiveness and search relevance.