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Web Design Portfolio & Case Studies

In our portfolio, you can read a short synopsis of most of the websites we have built and/or designed. But we decided to take a few of them and develop in-depth case studies, to more thoroughly explain what each client needed, what the challenges were, and how BoxCrush® met and exceeded those challenges to deliver positive results.

Client needs are different—deciding how large a site should be and what technology and interactive features will enhance a message is complex, and can’t be a one-size-fits-all solution. BoxCrush identifies every facet of your internet strategy—including websites, mobile ads and pay-per-click services, SEO, and more—and then we fill those needs with unique, tailored solutions. We don’t try to put our clients into a one-size-fits-all box. The following case studies prove that.

Bar Keepers Friend

WordPress Website Design

Bar Keepers Friend
Graphic design for Bar Keeper's Friend copperware product Graphic design for Bar Keeper's Friend Pinterest post about cleaning cookware Custom WordPress design and development and digital marketing for Bar Keeper's Friend Graphic design for Bar Keeper's Friend Pinterest post on cleaning shower doors

Overview

Bar Keeper’s Friend needed an updated website with search-optimized content, tools to drive traffic and monitor engagement, and a system for collecting customer reviews and other user-generated content. They also needed a strategy to expand their reach on social media.

Quick Facts



Tags :
  • Design
  • Development
  • Digital Marketing
  • WordPress

Quick Facts

  • Repaired hundreds of broken backlinks that included important media outlets and user reviews
  • Enabled Google Analytics and Facebook Pixel to track visitors and behavior
  • Implemented a social media strategy that increased referral traffic by 89.90 percent
  • Set up a system for capturing user reviews, user-generated content, and editorial content to be reused and repurposed in promotions and packaging
  • Created pay-per-click campaigns that sent 15,751 visitors to the BKF site in a period of six months
  • Designed a new BKF website with separate landing pages for each product, in order to measure page visits
  • Optimized BKF website for search engines by writing keyword-rich content, adding metadata, and labeling images

BACKGROUND 

Bar Keeper’s Friend, a family-owned Indianapolis manufacturer of cleaning products, had a loyal customer base, but company leadership wanted to expand their audience.

CHALLENGE 

The organization needed a strategy for both generating and measuring traffic, capturing user reviews, and optimizing the site for search. 

SOLUTION

BoxCrush set up a system for capturing user reviews for use in promotions and packaging. We implemented pay-per-click campaigns that sent more than 15,000 new visitors to the site in six months. BoxCrush also designed a new, search-optimized website, enabled with tools for improved tracking, and updated content with keywords, metadata, and image tags to boost search rankings. Last, BoxCrush implemented a social media strategy that nearly doubled the reach of social media referral traffic. 

Read the full design success story to learn more about what we were able to accomplish for Bar Keeper’s Friend.

Take a look at what we were able to do for Bar Keepers Friend.

DOWNLOAD THE FULL CASE STUDY HERE.
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The BoxCrush Web Design Portfolio

Watch our work come to life when you look through our web design portfolio. If you want to see your website reach this level, you need BoxCrush’s full website services.

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