Hayden Flats
Property management for Hayden Flats needed a logo that reflected the sophisticated and outdoorsy culture of Bloomington, Indiana
Quick Facts
- Designed company logo
- BoxCrush provided brand guidelines including color palette, typeface, logo mockups, and logo variations for primary and secondary usage.
Background
Hayden Flats is a new luxury community in Bloomington, Indiana, the first of its kind, featuring an impressive assortment of exclusive community amenities and interior design features while also appealing to outdoor enthusiasts in the Bloomington area.
Challenge
Leadership wanted a logo that reflected a sophisticated and thoughtfully designed community providing access to nearby parks and trails and appealing to Bloomington’s nature lovers.
Solution
BoxCrush designers created a stylized ‘H’ in the logo, using a dark olive green to emphasize nature and harmony and a contrasting warm cider tone. The logo reflects a modern, luxury community and embraces the natural charm of the region.
Take a look at what we were able to do for Hayden Flats.
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