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Customer Testimonials: The Best User-Generated Content
(This post is the third in a six-part series about repurposing content. Today, we’ll look at how…
Reflections from Indy: Week 1 of ‘The New Normal’
After two months of adjusting – scooting desks around, hanging artwork, and figuring out where we put…
5 Reasons to Review Your ‘Boilerplate’ Content
When was the last time you looked at your “About Us” content? Or the language in your…
Why Marketers Should Be Concerned About New Data Privacy Laws
In January 2020, the California Consumer Privacy Act of 2018 (CCPA) goes into effect. Despite having more…
Repurposing: How to Get the Most Out of Your Content
Making “Old” Content Relevant for a Modern Audience (This post is the first in a six-part series…
Don’t Be an Accidental Copycat
If you were to establish a new business location with a new website in another state, would…




Ronald McDonald House

Red Gold

Mi-Tech Metals

Rose Acre

Kiwanis